Focusing on the wrong metrics is Damaging to Your Data Understanding Our last several blog posts focused on layering in complexity when using data-born insights…
Sara RedahanMarch 7, 2020
Forget the Marketing Funnel The traditional idea of the customer journey is focused on the concept of the customer funnel. Driving a customer from awareness…
Sara RedahanFebruary 17, 2020
Understanding Analytics Data consumption, manipulation, and decision-making are making their way into the everyday lexicon of the wine industry. The forward movement into the world…
Sara RedahanJanuary 27, 2020
